This challenge was to design a logo for a fashion brand. I aimed to create a sleek and sophisticated logo that embodies elegance and modernity. My design features a monogram of the brand's initials, intertwined in a stylish and minimalist manner. The typography is clean and refined, with delicate lines and balanced proportions. I chose a light gray with an orange accent, to convey a timeless and chic aesthetic without resorting to black and white. The logo uses Garamond, Garamond Italic, and Proxima Nova to allude to both classic sensibilities as well as modern sleekness. This logo was intended to appeal to fashion-conscious individuals and represent a brand that values quality, style, and contemporary design.
Color Palette